28.12.10

Panasonic AVSE Announce New Initiative to Encourage 3D Film Making

Panasonic AVSE Announce New Initiative to Encourage 3D Film Making

Panasonic AV Systems Europe is offering to buy filmmakers' first 3D short film when shot with an AG-3DA1 integrated 3D broadcast camera purchased between 1 December 2010 and 31 March 2011.

Filmmakers are invited to produce a short creative film which demonstrates innovation and artistic flair.

Panasonic is offering to buy those films that meet the relevant criteria outlined in the programme's terms and conditions. These can be found at www.panasonic-broadcast.com

Adrian Clarke, General Manager at Panasonic AVSE, said: "Innovations in technology show that, this time, the third dimension is here to stay. 3D is delivering dynamic, engaging content and transforming both the viewing experience and the industry as a whole. This initiative is designed to encourage filmmakers to produce new and exciting content and support the industry as it advances into the 3D world."

Filmmakers who buy the AG-3DA1 are invited to submit a short, creative 3D film of three to four minutes. After purchase, customers can register their participation on a dedicated page on the Panasonic website where instructions for submission can also be found. Filmmakers whose films meet the criteria set out by the terms and conditions will then be eligible for the offer from Panasonic as a mark of the company's support and encouragement of the use of 3D.

The programme began on 1 December 2010 and continues until 31 of March 2011, and the registration page will be open until 15 April 2011.
 
www.panasonic-broadcast.com

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