Fujifilm gets Facebook facelift
Fujifilm has revamped its social media presence with a new Facebook page and a plan to interact more with customers online.
The company has spread across Twitter, Google+ and Tumblr and is now offering a Facebook page featuring apps with magazine style content alongside a timeline on the Wall - highlighting the history of the brand from its inception in the 1930s to the present day.
Fujifilm is one of the first consumer electronics brands to add a full company timeline to its Facebook Wall, which highlights significant launches and events in Fujifilm’s development; right back to the company’s founding in 1934, providing a resource for Fujifilm fans keen to discover more about the company’s history.
The early years are dominated by advancements in film technology; 1936 saw both the release of roll film and the launch of Fujifilm’s first printing plates and photographic paper. Camera enthusiasts will be able to track the company’s progression, from the introduction of the first ever Fujifilm camera, the Fujica Six in 1948, right through to the launch of its ground-breaking X series range, with the X100, in 2011.
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