08.08.12

Professional Photographer's tip week: Copyright, Tip 3

PP's tip week: copyright

Our third instalment in this week’s copyright themed tip week is all about Metadata:

Though we said in our first post this week that Metadata may be stripped out, it’s always a good idea to put it in.

There’s room for more than meets the eye inside a digital photo image file. Regardless of the format, these files can store not only image data but also information about the images. Metadata is, literally, data about data.

Metadata is actually part of the image file, effectively a bundle of image data and information about that image. It is a good way of tracking who the photo belongs to in terms of copyright and it ensures your stamp is put on everything. Metadata can explain rights released and available to an image, and it can list how and when an image was created, its size, colour characteristics and more.

Embedding and preserving photo metadata can prevent and solve many issues confronting photographers and others who work with digital images.

So what should you include in your photo metadata?

*Photographer’s contact information:
Website, email and name.

*Terms and conditions:
What licenses have been given out for that photo

*keywords
Search engine optimised keywords that make your images easier to come across on the web

*Image info:
Location, size, camera type and format

Giving every image metadata helps protect its copyright and also enables clients to discover your work online.

If you want to learn how to make a metadata template to apply to your images in Photoshop, click here.

 

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